Prioritize five features with RICE

RICE scores each item as (Reach x Impact x Confidence) / Effort.

• Reach: how many users it affects in a period, for example 2,000 users per quarter.
• Impact: effect per user, on a scale such as 3 = massive, 2 = high, 1 = medium, 0.5 = low, 0.25 = minimal.
• Confidence: how sure you are of your estimates, as a percentage (100%, 80%, 50%).
• Effort: total work in person-months.

Example: Feature A reaches 2,000 users, impact 2, confidence 80%, effort 2 person-months, so the score is (2000 x 2 x 0.8) / 2 = 1,600. Feature B reaches 500 users, impact 3, confidence 50%, effort 1, so the score is 750.

I do this for all five features, sort by score, then sanity-check the result against strategy, dependencies and risk. RICE is an input to the decision, not a replacement for judgment, and low-confidence items may deserve research first.